My target audience is generally aimed at people from between the age of 18 to 28. The majority of the readership will belong to those who have finished university and have a job, with the money available to buy higher-end products. They will typically belong to the BC1 demographic spectrum and have an interest in art, literature and other similar pass times; they may be readers of the Guardian, Telegraph or the Times. I have deliberately missed out category A because I don't believe my magazine will at all include the upper classes, this is very much aimed at the younger, but monied middle classes.
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